Macarons: A Timeless Favorite of a Bakery
While the first macaron recipes can be traced back to as early as the 8th century, the sustained success of this little French cookie is due largely to the modern entertainment industry. Accounting for nearly $35 billion annually, the bakery industry has been marked by nearly as many fads as the fashion industry. While the cupcake was once a booming craze, the macaron has come to stay. After the cupcake boom fell off, the macaron made its way onto the scene in the early 2000s and is still rising in popularity.
Something You Don't Want to Miss Out
As the American consumers’ concern for health and diet grew, there was a rising demand for healthier options that impacted the entire food industry, particularly baked goods. The overly-indulgent, sugar packed cupcake fad wasn't strong enough to face the demand for healthier options. The bakery industry was left wondering what the next dessert craze would be. The 2006 movie Marie Antoinette brought the answer. Delicate, colorful, dainty, and sweet, macarons were soon to be seen in every cafe or dessert shop around the nation. Other movies and shows that helped strengthen the popularity of the macaron include The Great Gatsby and Gossip Girl.
More than a decade later, macarons have remained the star of the bakery industry. Le Macaron is a bakery franchise specializing in macarons that has helped spread the delicious French delicacy across the nation. With 50 locations opened since its founding in 2009, Le Macaron has quickly become recognized as a quality supplier of macarons. Customers love our delicate desserts that provide sweetness without being overly-indulgent. Franchise Owners love the steady revenue that the macaron craze provides; current AUV for all locations is at $473,877.
Those interested in investing into our French bakery franchise will benefit from the timeless flavor of macarons. From the 8th century to today, macarons are here to stay, even in a macaron kiosk.
There Are Choices
We have three bakery franchise models available: macaron kiosk, single-unit cafe, and multi-unit cafes. The initial investment for each model, which will cover all the basics required to get your business open, ranges in accordance to size and number of units. All Le Macaron Franchise Owners will benefit from our robust support program which covers training, marketing, and other focus areas.